Boostable

Boostable provides a cooperative digital advertising solution that enables ecommerce marketplaces, retailers and platforms to offer digital advertising as a service. Boostable offers a revolutionary model where costs, data and resources are strategically shared between companies to efficiently power high-performing digital ad campaigns. Boostable’s leadership team hails from some of the industry’s most well-respected digital advertising organizations including Amazon, Facebook, MediaMath, Turn and Merkle. Boostable is funded by leading investors such as Y Combinator, SV Angel, 500 Startups, Omidyar Network, and Morado Ventures.



about the company

Founders

Alexander Chang served as Co-Founder and Chief Product Officer of New York City based Social Amp prior to it's acquisition in early 2012. He currently acts as Vice President of Social at Merkle, the largest privately-held customer relationship marketing agency in the U.S. In 2007, Alex caught the entrepreneurial bug and joined Daylife, where he worked on Daylife's consumer facing products. During his time there, Alex played a key role in building the Facebook Developer community in New York. Alex is well-recognized in the Facebook developer community and is an on-going contributor to think-tank and start-up projects such as The Hotlist.

Selcuk Atli is an Endeavor entrepreneur, a Fulbright scholar, and a song writer. Atli focused on personalization and e-commerce and co-founded iletken, a SaaS-based recommendation engine for online retailers. Atli did graduate studies as a Fulbright scholar at Rensselaer Polytechnic Institute with Dr. James Hendler, originator of the semantic web. He holds a B.S. in computer science from Koc University in Istanbul where he graduated as valedictorian. Atli is a singer-song writer and has performed with a number of bands in New York, Milan, and Istanbul.